Alex Cameron’s music can make you cringe and choke up in the same moment. A storyteller with a vivid imagination for relatable — if sometimes slimy — characters, Cameron got his start with 2013’s Jumping the Shark. The collection of bleak bedroom pop saw him embody the persona of a failed, aging lounge singer to spin yarns that drew from dark real-life experiences.
The resulting attention netted him tours with Angel Olsen, Mac Demarco and Unknown Mortal Orchestra, a gig songwriting for The Killers and a partnership with Secretly Canadian that began with Jumping the Shark’s re-release in 2016.
His second album Forced Witness announced Cameron’s true arrival with a full band including his saxophonist and business partner Roy Molloy. It expanded his arsenal of characters to include an online creep contemplating the end, a wannabe Marlon Brando and an existentially romantic dude who just got “shat on by an eagle” — that last one is a duet alongside Olsen with a video starring Jemima Kirke, Cameron’s collaborator and romantic partner going forward.
Cameron was originally slated, pre-pandemic, to appear at Sled Island in support of his third album Miami Memory, a synth-pop/dive-bar rock opus. The disc melds his ability to conjure blue imagery (analingus is compared to eating oysters) with moving ruminations on familial responsibility, finding true love and the dignity of sex work. A master of building characters with extreme specificity, his work feels true because he goes places that are graphic and eyebrow-raising, not in spite of it.
His latest release, Oxy Music, another rich tapestry of character embodiment, this time largely focusing on a man disillusioned in part due to the opioid crisis. Kirke again directs and stars in a clip for lead single “Best Life,” a best-yet visual collaboration between the couple that is building great expectations for the full release. Sled Island 2022 will be one of audiences’ first chances to see the songs on stage, brought to life by Cameron.
THE MUSIC LINEUP: BY NAMEVIEW ALL >
- a toy rabbit Actor Director Ahya Simone Aladean Kheroufi Alex Cameron Alexia Avina Alicia Clara AllCityJimmy Also Also Also Amy Nelson AN Anthony OKS Apollo Ghosts Astral Swans
- Backxwash Bad Bodies Be Afraid Bennett Mitchell betaboys Big Rig BITTER//WASHED Black Thunder Blue Odeur BODY LENS Body Void Bog Bodies Bonnie Trash Bozo Brain Bent BRIDGELAND Bud Frazier and the Electric Razors Buddie Built to Spill
- Cardiograms Carissa Gem Cassia Hardy Cat 500 Caylem Simeon Cedric Noel Chad VanGaalen Chairman Chron Goblin Circuit des Yeux Clea Anaïs Cold Water Control Top Counterfeit Jeans Crystal Eyes
- DA'AT Dead Fibres Dead Friends Debate Club Denimachine DJ Hannah Doohickey Cubicle Doreen Dot Cardigan Double Rider Doug Hoyer Dragon Fli Empire DRI HIEV Dump Babes
- Earthball Eine Kleine China Elizabeth Colour Wheel Ellen Froese Eve Parker Finley Everythingyoueverloved Exits Eye of Newt
- Fitness Flore Laurentienne Florida BC Frankie and the Witch Fingers Fulfilment
- Ghost Woman Ghostkeeper Ginger Beef Gone Cosmic Gorgeous Grimelda Grouper
- Hair Control Hairnet Handsome Tiger HARSH Heaven For Real Hélène Barbier Hermitess Holy Void HomeSick housepanther HYMMMelodies
- ILL Human Nation Isolato
- JAMES NOBLE Janette King Jarhead Fertilizer JED ARBOUR Jody Glenham Joyce Manor JOYFULTALK Julie Doiron Julius Sumner Miller
- k.burwash Kamikaze Nurse Kellarissa Kerkland Jerks Kesswa Khillah Khills Kid Cali KindaColt KMVP knitting Krill Williams KT Laine KTheChosen Kue Varo & the Only Hopes
- L.A. Witch l.n. baba L.T.Leif La Luz Laura Hickli Lavender Country Leather Jacuzzi Little Destroyer Little Snake Living Hour Local Singles Love Language Low Low Hums Lowkita Lushings Lydia Lunch RETROVIRUS
- Mahogany Frog Maky Lavender Mares of Thrace Maria DeHart Marlaena Moore Matt MacNeil Matthew Cardinal Megamall Melodna Midnight News Mighloe Mitch Davis MOREWINE Mortiferum Mother Tongues Motherhood Motorists MYNXY
- Necking Neighbourly Nice Apple No Frills NUM
- OKGB Olivia Awbrey Ombiigizi Orchidae Osmanthus Oxford Drama
- Pantayo Parisian Orgy Peace For Bombs PEARS Poltergeist Pony Girl Pope Joan POSTNAMERS Primitive Man Princess Nokia puppet wipes
- Queens D. Light
- R.A.P. Ferreira ra / sol The Radiation Flowers Raeburn Rempel & The Rousers The Rifle County Players Rip Room Rob Knaggs Ryan Bourne
- Samantha Savage Smith SASAMI Selci SEULEMENT Shearing Pinx Shirley & The Pyramids Silvering Sinzere Sister Suzie Skinny Dyck Slow Down Molasses Slut Prophet Snake River Sonido Nuevo SPRLUA State n Division Status/Non-Status Still Depths Stripmall Stucco Stuttr Sudan Archives Sufyvn Sunalta Sunforger Sunglaciers Surf Dads Suzi Analogue Sweeping Promises Swooty Mac
- Takleef Ensemble tarotfuntime Tea Fannie Teebs Teen Daze Temps Teon Gibbs Thomas Thomas Thus Owls Trash Magic Trench
- Uncanny Valley Uranium Club Uyemi
- Vagina Witchcraft
- wanderingaria Wet Cigarette Wihtikow Wilt Window Lamp Wine Lips Winona Forever Witch Victim WKO Wolf Willow Woodhawk Worse WUT
- Yankee Cowboy Yawn Yoo Doo Right
- ZENON+ Zoon